Current approaches of organization design and operation are static at best, and flawed at worst.
The majority of the companies & organizations continue to use hierarchical, silo-driven types of design – and that’s a vertical design – when actually the customers are buying horizontally. Every time they are buying a product or service, they are buying some the companies’ or organizations’ procurement, some of their logistics, some of their operations, some of their sales, some of their marketing.
Additionally the world of business and commerce is moving ever faster. Customers are becoming increasingly demanding for quality and price especially in a business recession period. They want their specific demands to be met.
To meet these challenges the companies & the organizations of today need to adopt a fundamentally new business model.
This new model is founded on “alignment” principles, aligning the enterprise (Leadership Style, Culture, Strategy) with its customers, suppliers, and third party providers.
The model starts with the customers, and introduces a new way of interpreting customers’ needs & expectations, and consequently a new way of segmenting customers.
This new solid, but dynamic point of reference makes the organization capable to start developing a new business strategy (External Alignment / Customers) via reverse engineering.
Equally, on the inside of the organization, we need to unravel the complexities of Corporate Business Culture - where all the forces of darkness lurk - in order to achieve better Internal & External Alignment.
The vital ingredient and the critical determinant of corporate performance with the biggest influences on the way of doing business is leadership style of the top team. The behavior of this team must be put under the microscope also.
Shaping up the Leadership Style & Corporate Business Culture to improve the execution of Business Strategy involves several factors, including organization design, matching people and roles, process re-engineering, a more intelligent use of IT, careful selection of KPIs and corresponding incentives, appropriate training and development initiatives, role modeling, and enlightened recruitment.
We explore all these vectors of performance, and seek to show how they impact corporate performance.